POCATELLO — A fifth-generation cattle ranching family’s non-toxic refillery and unique farm shop is bringing together more than 67 local vendors under one roof, united by a shared commitment to natural, chemical-free living.

Keetch Made, 1850 Truckersville Road, isn’t just a small-town farm shop — it’s changing the way local businesses interact with each other.

The store operates on a self-serve, honor-system basis from 8 a.m. to 9 p.m. daily. Customers pay with cash or Venmo.

The farm shop won the Idaho State Journal’s Readers’ Choice Award for best new business one year ago.

Since then, the family has been connecting further with the community and giving area entrepreneurs and small-business owners a chance to shine in the Gem State.

From natural beef tallow skincare products created through the family’s cattle ranch to baked goods, perfumes and other goods, the startup LLC has been in the Gate City area for just one year and is already growing in new and inventive ways.

Keetch Made approaches its vendor community with an interconnected, cooperative dynamic. Bakers source jam from fellow vendors inside the shop. Freeze-dried products from one vendor are used by others as natural food coloring. Dried flowers grown by a local farmer appear in handcrafted perfumes sold a few shelves away.

For owner Shyann Keetch, the past year has meant extensive research to obtain the right permits to offer a holistic, non-toxic environment for her customers.

“I’ve had to educate myself very heavily on what that looks like and what that actually means,” Keetch said. “Once I was able to educate myself, that’s when I started coordinating with vendors. I started reaching out, networking with different businesses in my community, trying to find some that are a little bit more well known, while also reaching out to kind of the underdog and bring them in and give them a chance to shine.”

Current vendors include Paradise Grove Dairy for raw milk, The Little Nook for sourdough bread, Rollin Delights for cinnamon rolls, Macy Made Bakery, The Galindo Homestead, Perky Bees Honey, Modi’s Freeze Dried Treats and Sandi Duncan’s Fresh Cut Flowers, among others.

Simmer pots, natural perfumes, dog food and artisan crafts round out the goods available in the store.

“It’s been a lot of communication, a lot of planning, a lot of research, trying to make this be the best possible thing for the community,” Keetch said. “My goal is to help other people to live a healthier, happier life. So I’m trying to figure out how I can accomplish that while also keeping the doors open, but make it welcoming for everybody.”

One of the shop’s most distinguishing features is its non-toxic refillery — which Keetch says is the first of its kind in Pocatello.

Customers can bring their own containers or purchase one on-site and fill it with cleaning products, shampoo, conditioner and other household goods, paying by weight. All refillery products are made with natural ingredients and are free of synthetic chemicals.

The shop also hosts community workshops. An Easter event drew more than 100 visitors who interacted with baby rabbits raised on the property.

A gardening workshop is scheduled from noon to 3:30 p.m. May 2 at the farm, hosted by vendor Sandi Duncan, who has more than 54 years of gardening experience. Attendees can plant their own seedlings to take home. The cost is $25 for a tray of 16 soil blocks with a variety of seeds to choose from.

“This is a place where you can come and shop confidently, knowing that no matter what you purchase, it’s going to be dye, toxin and synthetic free,” Keetch said. “You’re not only supporting locally, but getting back to Idaho roots — living naturally, getting back to homesteading. Most of the stuff is organically grown here.”

That focus on clean living and homesteading was one of the driving forces behind starting Keetch Made. The shop grew out of Keetch’s own serious health complications, which were exacerbated by chemical additives in medications and food the family was consuming.

The family simplified their diets, reassessed their skincare routines and prioritized healthy lifestyle choices, transforming their hobby farm into a homestead built on healing themselves and their community.

Keetch received a $2,500 startup grant from the Business Women of Pocatello and credits her husband Stetson’s tireless effort and dedication in the weeks leading up to opening.

“The farm shop has the same heart behind it,” Keetch said. “A place where people can come find simple, real ingredients — the kind we were searching for when everything felt overwhelming and nothing was working. I love our community and want to help everyone live a simple, happy, healthy, and self-sufficient life. I am passionate about our local businesses and am proud to be a hub for them where the community can come and support so many of them at once!”

For more information, visit keetchmade.com.