Visit Idaho’s “The 3100” film project continues its award-winning momentum by earning an Emmy nomination from the National Academy of Television Arts & Sciences Northwest Chapter in the Branded Content — Long Form Content category.

“The 3100” explores the state’s 3,100 miles of navigable whitewater, the most of any state in the lower 48. The project consists of a feature-length documentary and a six-part docuseries that showcases the beauty, cultural significance and adventure of Idaho’s legendary rivers.

This one-of-a-kind whitewater documentary project is produced by Visit Idaho and filmed by Idaho-based production company Fisher Creative. The series navigates the Bruneau, Lochsa, Payette, Salmon, Selway, Snake and St. Joe rivers through the outfitters and communities they define.

The nomination through the Northwest chapter recognizes outstanding television and media work across a five-state region and is a first-ever nomination for Visit Idaho. The Northwest Regional Emmy winners are announced on May 30 in Seattle.

“This nomination is an incredible honor and a testament to the power of storytelling around Idaho’s whitewater,” said Natalie Jushinski, tourism manager for Visit Idaho. “‘The 3100’ not only showcases the breathtaking beauty of our rivers but also connects viewers to the adventure and spirit that make Idaho such a unique destination.”

Outfitters, guides and local communities who live and breathe Idaho’s rivers serve as the heart of the project, bringing authenticity and depth to the narrative.

“We spent weeks in some of Idaho’s most remote river canyons capturing stories from guides and outfitters who’ve dedicated their lives to these waterways,” said said Mark Fisher, founder and CEO of Fisher Creative. “To see that work reach millions of viewers and now earn an Emmy nomination is incredibly rewarding. It started with Visit Idaho’s willingness to do something different, and we’re proud to have been the team they trusted to bring it to life.”

As the project continues to gain national and international attention, “The 3100” further cements Idaho’s reputation as a premier whitewater destination and a leader in outdoor storytelling.

Beyond the Emmy nomination, “The 3100” has received recognition at more than 20 film festivals, including the Sun Valley Film Festival and the Oregon Documentary Film Festival, where it won Best Documentary Feature.

To learn more about “The 3100” and explore Idaho’s whitewater rivers, start your adventure at visitidaho.org/3100-whitewater-adventures.

All episodes are available now on the Visit Idaho YouTube channel.