LAVA HOT SPRINGS — Lava Hot Springs World Famous Hot Pools and Olympic Swimming Complex, Southeast Idaho’s beloved destination for family fun and rejuvenation, is proud to announce the launch of its new logo. The updated design represents the exciting future of the facility while honoring its legacy as a community favorite for generations.
Home to thrilling water slides, Olympic diving platforms, expansive indoor and outdoor pools, and a serene hot springs retreat featuring five large soaking pools, the two facilities have long offered visitors the perfect mix of adventure and relaxation. The new logo captures this unique balance — blending bold, energetic lines with fluid, calming shapes and colors inspired by water, warmth and nature.
“This new logo reflects who we are today and where we’re headed,” said Tyson Koester, executive director, Lava Hot Springs Foundation. “It symbolizes the joy families experience here, the healing power of our natural hot springs, and the energy that comes with every splash and slide. We wanted something fresh, vibrant and welcoming — and that’s exactly what this design delivers.”
The rebranding is part of a broader initiative to enhance guest experiences and expand the facility’s reach to visitors across the region and beyond. While the look is new, the mission remains the same: to provide a clean, safe and unforgettable water destination for all ages, all year long.
The new logo will appear on signage, merchandise, digital platforms and marketing materials beginning this week.